FlexoPrint - Partnership

FlexoPrint, a part of Optimum Group, is one of the leading manufacturers of self-adhesive labels in Scandinavia within fast-moving consumer goods (FMCG) and logistics. The company is headquartered in Randers, Denmark.

The First Danish Printer To Install A Nilpeter FA-26

FlexoPrint recently became the first Danish printer to install the new Nilpeter FA-26. FlexoPrint chose the FA-26 after months of comprehensive research, production job tests, and calculations. In the following interview with Inkish TV, FlexoPrint CEO Lars Ole Nauta describes his thoughts behind the company's latest investment.

Investment Decision

“We identified a lot of customer products that could be run better and more efficiently on the FA-26,” Lars Ole Nauta begins. 

“In addition to that, we see a gap in the market between the big foil printers and the narrow-web business. The foil printers usually have very long lead times, where we in the label business are used to very, very short lead times. So if we can combine our label world into the foil world, perhaps there’s a market there." 

"Efficiency in pricing and competitiveness is very important for FlexoPrint, and also for the Optimum Group, when we purchase machines. It’s not something we take lightly. Actually, I’ve always said buying hardware is one of the most difficult jobs as a CEO. It will follow you for many years. So we did a thorough investigation, months and months of calculating, and thinking about which way to go. At the end of the day, we thought that the FA-26 was the right choice for us,” Nauta concludes.

FlexoPrint & The Optimum Group

Optimum Group is a versatile group of specialized printing companies that collectively offer a total package of self-adhesive labels and flexible packaging solutions. Optimum Group’s 16 member companies from Holland, Belgium, Denmark, and Germany specialise in UV-Flexo rotary printing and digital printed matter for customers in the Food, Retail, Cosmetics, Pharma, Home & Personal Care, Logistics, and the Chemical industry. 

With the Optimum Green Portfolio, the group serves as a model in the field of sustainability, developing sustainable packaging and labelling solutions through a structured and environmentally friendly approach. Optimum Group’s combined expertise in design and development, the supply chain, management, and efficient processing in the production environment, ensures optimum service for their customers.

The Right Mindset

"We are proud to install the first FA-26 in Denmark. FlexoPrint has the right mindset to get the most out of this new printing technology. The company has a strong focus on creating bottom line value through high printing quality and production efficiency, and before deciding to purchase the press, FlexoPrint actually ran their own production jobs on the press in order to calculate ROI and justify the new investment," says Jesper Jørgensen, Global Sales Manager, Nilpeter A/S

“It is a bit early to look at ROI, but we can see that the speed is basically what we have calculated with. We still have to work a bit on the changeover times, get comfortable, and speed things up. But when we get that right, and we can put our old flexo spirit into our new presses, it will definitely be a good investment,” he concludes.

Flexoprint A/S
39 Haraldsvej
DK-8960 Randers SØ
Denmark
www.flexoprint.dk